Bianca Gruber

• Provided comprehensive childcare for the Koffman family, ensuring a safe, nurturing, and supportive environment.
• Accompanied the child on trips, offering supervision and engaging activities.
• Managed errands and provided reliable transportation as needed.
• Assisted with various household tasks to support family needs.
• Demonstrated patience, empathy, and effective behavior management strategies to handle challenging situations.
• Maintained discipline and structure through clear, consistent communication.

Marketing Strategy & Execution

• Led diverse marketing initiatives to drive brand growth and engagement across multiple platforms.
• Launched targeted ad campaigns (Google, Facebook, Instagram, TikTok), boosting bookings and engagement.

Digital & Social Media Management

• Developed and optimized digital assets (funnels, websites, landing pages) to enhance conversion rates.
• Managed Google My Business and social media platforms (Facebook, Instagram, TikTok, YouTube) for lead generation and engagement.
• Created and executed content strategies, including video production and promotional materials.

Community & Partnership Development

• Fostered social media engagement, building strong client relationships and increasing brand visibility.
• Established partnerships with local businesses (gyms, yoga studios) to expand outreach in Sarasota, Tampa, and Clearwater.

Campaigns & Events

• Managed email/SMS drip campaigns and bulk marketing efforts to nurture leads and drive sales.
• Coordinated in-studio events and location visits for content creation and brand exposure.

Operations & Reporting

• Tracked campaign performance, generating detailed client reports on customer journeys and treatment impact.
• Developed training materials and SOPs, ensuring consistency across Cryo Studio locations.
• Mastered treatment offerings to enhance client communication and marketing content.

• Learned the process of recruiting talent, conducted industry research, and contacted over 200 potential clients

• Collaborated with local retailer to enhance their marketing strategies, expanding their market through research, and proposing tailored solutions
• Established four key metrics to address pressing issues and developed a 60-page marketing plan
• Created engaging infographics, designed to increase web traffic by 10% in six months

• Managed social media for Brooklyn Bagel, Lox and Egg, Buddy's Bagels, and Kirkplan Kitchens, ensuring a consistent online presence.
• Developed editorial calendars and executed strategic content to grow engagement and brand awareness.
• Assisted in launching a new brand, expanding market reach.
• Conducted market analysis to identify trends and opportunities.
• Engaged with customers, responding to 50+ comments and conducting 30+ in-person interviews for feedback.
• Integrated AI into workflows to enhance efficiency.
• Increased social media following by 800+ through targeted content and engagement strategies.