Brenda Procópio
Sorocaba/SP
Summary
I hold a degree in Journalism and Social Communication, and I’ve built a professional journey that combines the creativity of communication with the strategy of the corporate world. I have experience in sales, digital marketing, social media, customer service, customer success, and account management.
Throughout my career, I have developed strong skills in public relations, problem-solving, strategic planning, and content creation. I enjoy working with people, understanding their needs, and finding solutions that truly make a difference.
I’m driven by challenges and constantly seeking opportunities to learn, grow, and collaborate with engaged teams and purpose-driven projects.
Overview
2
2
years of professional experience
Work History
Client Success Specialist
ZenQMS
Remote
01.2024 - 05.2025
- Participated in weekly team meetings regarding ongoing client success efforts.
- Demonstrated and explained product features and benefits to overcome customer objectives.
- Trained and mentored new team members to promote productivity, accuracy, and friendly customer service.
- Trained customers on product features and best practices, enhancing their overall experience.
- Documented customer inquiries and resolutions in a ticketing system.
- Provided technical support to customers via phone and email.
Account Manager, Marketing
Ludy.co
Sorocaba/SP
07.2023 - 01.2024
- Managed client expectations by providing regular updates on progress of projects.
- Communicated regularly with clients via email, phone calls or meetings about their accounts status.
- Coordinated cross-functional teams to develop innovative solutions that met customer needs.
- Provided training and guidance to junior team members on best practices in account management.
- Developed social media marketing strategies to help brand company and increase sales.
- Managed creation of marketing materials, collateral and sales support tools.
Marketing Analyst
RBKollors
Sorocaba/SP
11.2022 - 07.2023
- Conducted market research studies to identify target audiences, assess competitive landscape and determine pricing strategies.
- Managed social media accounts by creating content calendars, responding to comments, messages and engaging followers through contests, giveaways.
- Implemented SEO optimization tactics to improve search engine rankings of company website.
- Researched current trends in the marketplace related to product categories and target demographics.
- Collaborated with creative teams to develop effective digital marketing campaigns across multiple channels.
- Drafted press releases announcing new product launches or special offers and promotions.
- Assisted in the development of promotional materials such as brochures, flyers, newsletters.
- Participated in brainstorming sessions with internal teams for new product and service ideas and initiatives.
Education
Continuing Studies - Social Media Marketing
Stanford University
California02-2020
Bachelor of Arts - Journalism And Social Communications
Centro Universitário Nossa Senhora Do Patrocínio
Salto/SP12-2017
Skills
- Customer service
- Technical support
- Account management
- Effective communication
- Problem solving
- Product training
Languages
Portuguese
First Language
English
Proficient (C2)
C2
Spanish
Elementary (A2)
A2
References
References available upon request.
Timeline
Client Success Specialist
ZenQMS
01.2024 - 05.2025
Account Manager, Marketing
Ludy.co
07.2023 - 01.2024
Marketing Analyst
RBKollors
11.2022 - 07.2023
Continuing Studies - Social Media Marketing
Stanford University
Bachelor of Arts - Journalism And Social Communications
Centro Universitário Nossa Senhora Do Patrocínio