Summary
Overview
Work History
Education
Skills
Timeline
Generic

Felipe Ledo

São José Dos Campos, Sao Paulo,SP

Summary

Enthusiastic, adept at working in digital marketing with colleagues and clients from all backgrounds. Experience in various areas of digital marketing, both as an operational team member and as a manager. I am open to different roles in the field and open to learn. Strong problem-solving and planning skills.

Overview

3
3
years of professional experience

Work History

Head of Marketing

Maria Fumaça
04.2023 - Current
  • Developed and executed marketing programs and general business solutions resulting in increased clients exposure, customer traffic and elevated sales numbers.
  • Planned and executed events and marketing programs to increase qualified leads for clients.
  • Engaged, informed and supported staff on media and marketing outcomes.
  • Lead the team for best results

Marketing Manager

Super Importadora
01.2023 - 04.2023
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Researched developing trends to stay updated with new ideas and marketing practices.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Used data analytics to track lead generation campaigns and improve quality.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.

Head of Marketing

Resultage
06.2022 - 01.2023
  • Completed and submitted monthly and yearly reports to support executive decision making.
  • Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.
  • Managed workflow between staff, coordinating documents and creative material distribution.

Owner

Vós Digital
03.2021 - 06.2022
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Evaluated suppliers to maintain cost controls and improve operations.
  • Trained and developed team members to build human capital.

Education

MBA - Digital Marketing Manager

FAAP
São José Dos Campos, Sao Paulo, Brazil
12.2018

Bachelor of Marketing And Advertising - Advertising And Marketing

UNITAU
Taubaté, Sao Paulo, Brazil
12.2014

Skills

  • UX
  • Agency Management
  • Lead Generation
  • Marketing Analytics
  • Media Planning
  • Brand Management
  • Market Research
  • SEO Optimization

Timeline

Head of Marketing

Maria Fumaça
04.2023 - Current

Marketing Manager

Super Importadora
01.2023 - 04.2023

Head of Marketing

Resultage
06.2022 - 01.2023

Owner

Vós Digital
03.2021 - 06.2022

MBA - Digital Marketing Manager

FAAP

Bachelor of Marketing And Advertising - Advertising And Marketing

UNITAU
Felipe Ledo