Summary
Overview
Work History
Education
Skills
Languages
Timeline
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FERNANDO GOMEZ

Santiago,

Summary

Results oriented and passionate General Manager dedicated to making a remarkable impact in the lives of patients while delivering strong business results and creating a positive company culture. Versatile and collaborative leadership demonstrated through work across several therapeutic areas, cultures and geographies.

Overview

17
17
years of professional experience

Work History

General Manager Chile, Uruguay & Paraguay

AbbVie
07.2022 - Current
  • Developed and implemented go-to-market strategies for brands to be launched within 1-3 years.
  • Reorganized the commercial team structure to improve execution and agility as well as develop key talents.
  • Maximized revenue and earnings, surpassing targets each quarter during the first 12 months in the position.
  • Coached and mentored leadership team to maximize performance and improve company culture
  • Improved environment shaping capability through organizational design and by achieving Director status in the trade association.
  • Launched staff engagement, gender diversity and cultural programs.

Immunology Commercial Director Latin America

AbbVie
09.2020 - 06.2022
  • Liaised between the global marketing and affiliate commercial teams to customize brand strategies to each LATAM market.
  • Supported the affiliate commercial teams to enhance key performance enhancing capabilities.
  • Led the Area Brand Team for Dermatology and Gastroenterology.
  • Developed and presented performance updates and financial plans to Area VP and Senior Management.
  • Oversaw the launch of Rinvoq and Skyrizi in several indications including RA, PSO and PSA and co-created with affiliates the launch strategy for IBD indications of Rinvoq and Skyrizi.
  • Developed, motivated and coached team of commercial managers.

Latin America AbbVie-Allergan Integration Lead

AbbVie
09.2019 - 08.2020
  • Oversaw all integration related activities and coordinated execution with functional teams
  • Co-developed (with Area VP) the new organizational design for AbbVie pharma.
  • Liaised with global integration and affiliate leads to avoid or minimize business disruption.
  • Supported affiliate general managers in the resolution of issues.

Customer Excellence Director - Latin America

AbbVie
06.2018 - 08.2019
  • Developed training, salesforce effectiveness, business intelligence & analytics strategies and programs for the region.
  • Led the implementation of a new global brand planning methodology.
  • Conceived and launched a process to accelerate access and reimbursement in the region.
  • Restructured the team resulting in better alignment with global strategies and execution agility.

Global Marketing Associate Director - Oncology

AbbVie
10.2016 - 06.2018
  • Co-developed the global go-to-market strategy for 2 solid tumor assets.
  • Supported the creation labels for 1 solid tumor asset by participating in the core team and providing the commercial perspective.
  • Led the creation of the global marketing campaign for 2 solid tumor assets.
  • Actively supported the business insights team in the planning and execution of different global market research projects.
  • Liaised with key global affiliates and the USA affiliate in the creation of the global marketing strategy.


Business Unit Manager - Humira IBD

AbbVie
05.2015 - 10.2016
  • Leadership or a 25 person team.
  • Developed and led a project to maximize Humira (all indications) in the private market.

Virology Business Unit Manager

AbbVie
06.2014 - 05.2015
  • Led a marketing and sales team of 21 people.
  • Maximized performance of the HIV product while maintaining team morale during the loss of exclusivity of Kaletra.
  • Spearheaded the resource allocation of the HCV team while optimizing synergies of HIV team members.

Latin America Commercial Manager - Specialty Care

AbbVie
06.2011 - 09.2014
  • Responsible for Neonatology (Synagis - Survanta), Renal Care (Zemplar), Anesthesia (Sevorane) and Cardiology (Simdax)

Business Unit Manager - Anesthesia & Renal

AbbVie
12.2010 - 09.2011

Salesforce Effectiveness Manager

AbbVie
01.2010 - 12.2010

Product Manager - Specialty Care

AbbVie
11.2006 - 12.2009

Education

MBA - Business Administration

IE Business School
Madrid, Spain
12.2017

Bachelor of Science - Marketing

Universidad De Los Andes
Bogota Colombia
2006

Bachelor of Arts - Business Administration

University of San Francisco
San Francisco, CA
12.2001

Skills

  • Engaging and Inspirational leadership
  • Change Management
  • Matrix Management
  • Strategic and Critical Thinking
  • Interpersonal & Cross Cultural Communication
  • Resiliency & Tenacity
  • Adaptability & Flexibility
  • Coaching and Mentoring
  • Negotiation

Languages

English
Bilingual or Proficient (C2)
Portuguese
Upper intermediate (B2)
Spanish
Bilingual or Proficient (C2)

Timeline

General Manager Chile, Uruguay & Paraguay

AbbVie
07.2022 - Current

Immunology Commercial Director Latin America

AbbVie
09.2020 - 06.2022

Latin America AbbVie-Allergan Integration Lead

AbbVie
09.2019 - 08.2020

Customer Excellence Director - Latin America

AbbVie
06.2018 - 08.2019

Global Marketing Associate Director - Oncology

AbbVie
10.2016 - 06.2018

Business Unit Manager - Humira IBD

AbbVie
05.2015 - 10.2016

Virology Business Unit Manager

AbbVie
06.2014 - 05.2015

Latin America Commercial Manager - Specialty Care

AbbVie
06.2011 - 09.2014

Business Unit Manager - Anesthesia & Renal

AbbVie
12.2010 - 09.2011

Salesforce Effectiveness Manager

AbbVie
01.2010 - 12.2010

Product Manager - Specialty Care

AbbVie
11.2006 - 12.2009

MBA - Business Administration

IE Business School

Bachelor of Science - Marketing

Universidad De Los Andes

Bachelor of Arts - Business Administration

University of San Francisco

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FERNANDO GOMEZ