Hi, I’m
Isabella Laporta Pereira Falk
Rio de Janeiro ,Ipanema
Summary
An articulate professional with a Master of Laws and a BA (Hons) in International Tourism Management, demonstrating a steadfast commitment to academic excellence and a robust work ethic.
Possessing a diligent approach, keen attention to detail, and adept project management skills, I am recognized for reliability and approachability, coupled with a vibrant personality.
Eagerly embracing new learning opportunities, I continually pursue personal and professional growth. Proficient in fostering creativity, confidence, and proactive problem-solving, I contribute innovative ideas to projects, whether autonomously or within high-performing teams.
My exceptional interpersonal and communication skills, both written and verbal, enable effective collaboration and clear articulation of ideas.
Driven by unwavering determination, I consistently achieve goals and deliver positive outcomes in professional and academic realms.
With experience spanning marketing, events management, business administration, tourism, and energy law, I offer a versatile skill set to navigate diverse challenges with finesse and acumen.
Overview
6
years of professional experience
1
Certification
Work history
AS Falk Services Ltd,Aberdeen
Administrator
01.2020 - Current
Job overview
- Took meeting minutes and distributed to core staff for effective inter-office communication.
- Directed day-to-day work of employees and motivated teams to exceed objectives.
- Oversaw database to maintain updated records and accuracy.
- Assisted clients with daily enquiries and addressed incoming correspondence to maintain timely responses.
- Directed administration and optimisation of financial operations, payroll and accounting processes.
- Established strong rapport with stakeholders to enhance business credibility.
- Partnered with management team to optimise operations and reduce costs.
- Produced high-quality documents, spreadsheets and presentations for internal and customer-facing needs.
- Identified and resolved operational issues impacting productivity, performance or profitability.
- Maintained agile, responsible organisation with sustained revenue growth by monitoring industry forecasts, honing budgets and adjusting marketing strategies.
AirswiftRio de Janeiro
Recruiter
06.2023 - 09.2024
Job overview
- Worked towards exceeding targets agreed on with clients regarding number of candidates placed.
- Used sales and marketing techniques to attract business from client companies.
- Coached candidates through interview process to secure top roles.
- Attracted top candidates using social media networking.
- Reviewed job descriptions and role requirements to effectively source and select qualified candidates.
- Developed robust recruitment processes for high-performing operational teams.
- Advised on contract and salary obligations to meet business and employee requirements.
- Interviewed and hired staff fitting job and team requirements.
- Advertised job vacancies through online platforms.
- Conducted headhunting by identifying and approaching employed individuals to fill vacant positions.
- Scheduled and conducted interviews, evaluating candidate pool to select top talent.
Soul Beauty by ShirleyAberdeen
Marketing and Social Media Director
12.2018 - 01.2020
Job overview
- Increased Instagram engagement through strategic interaction with hashtags and follower comments.
- Monitored social content and engaged with commenters using brand voice.
- Managed social media content, boosting profile views through target audience engagement.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Operated paid advertising campaigns through utilisation of social platform ad managers.
- Conducted regular market assessments to stay current on trends and maintain readiness for changes.
- Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
- Customized promotional strategies to meet needs of different clients, products and services.
- Developed marketing plans to support department strategies.
- Coordinated and managed paid marketing campaigns on different platforms, carefully overseeing results to deliver maximum ROI.
Education
Robert Gordon UniversityAberdeen, United Kingdom
Bachelor of Arts from International Tourism Management
08/2015 - 07/2019
Robert Gordon UniversityAberdeen, United Kingdom
Master of Arts from Law and Energy Law
01/2020 - 07/2021
FGVRio de Janeiro, Brazil
Master of Business Administration from Project Management
02/2024
Skills
- Reporting and documentation
- Business administration
- Scheduling and calendar management
- Microsoft Office expertise
- Employee management
- Presentation design
- Ability to prioritize
- Social media marketing
- Time management
- Problem-solving
- Multilingual
- Marketing
- Leadership
- Recruitment
- Client management
- Candidate management
- LinkedIn advertising
- Campaign management
- Internet and e-mail marketing
- Proposal writing
- Marketing expertise
Languages
English
Native
Portuguese
Native
French
Intermediate
German
Elementary
Spanish
Upper intermediate
Accomplishments
Fundação Getulio Vargas (FGV), Rio de Janeiro
- Agile Methods (Métodos Ágeis)
- Completion Date: 2022
Robert Gordon University, Aberdeen
- Entrepreneurship Summer School
- Completion Date: 2021
Harvard Law School
- Contract Law
- Completion Date: 2022
International Career Institute
- Sports Management Advanced Diploma
- Completion Date: 2021
International Business Management Institute
- Design Thinking
- Completion Date: 2021
Certification
Contract Law
Timeline
Recruiter
Airswift
06.2023 - 09.2024
Administrator
AS Falk Services Ltd,
01.2020 - Current
Marketing and Social Media Director
Soul Beauty by Shirley
12.2018 - 01.2020
Robert Gordon University
Bachelor of Arts from International Tourism Management
08/2015 - 07/2019
Robert Gordon University
Master of Arts from Law and Energy Law
01/2020 - 07/2021
FGV
Master of Business Administration from Project Management
02/2024
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