Joseph Roskowski
Williamsport, PA,NY
Summary
Senior Sales Engineer with experience in leading full lifecycle business transactions focused on Enterprise accounts. Facilitate product growth within organizations by providing technical solutions in complex business environments. Strategically assess business needs and implementation, while delivering measurable ROI and building customer relationships.
Overview
1
1
Certification
11
11
years of professional experience
Work History
Senior Sales Engineer (Enterprise)
Alteryx
07.2021 - Current
- Conduct multi-channel approaches to landing/expanding the Alteryx footprint within Large Enterprise customers' environments.
- Strategically implement Alteryx products through POC initiatives encompassing both long-term adoption programs, and short-term value-sprints.
- Led internal and external training sessions, including presentations at Alteryx's annual Inspire conference on leveraging regular expressions in data processing.
- Consistently surpassed quota attainment by over 110% for four consecutive years.
Sales Engineer (New Business)
Alteryx
01.2020 - 07.2021
- $2.1M+ Total Influenced Revenue in FY21.
- Provided technical expertise to New Business prospects through product demonstrations, evaluations of clients' existing tech stacks and infrastructures, and delivered enterprise solutions focused on increased efficiency and ROI.
- Supported 6 Account Executives in Q1 2021 while additional Sales Engineer hiring was taking place.
- Received the top honor of SE of the Quarter Q1 2021.
Data Analyst
Gregory Welteroth Advertising
01.2018 - 11.2019
- Scoped, designed, and deployed internal applications using SQL, Alteryx, and Tableau to enhance media aggregation and analyze digital and traditional campaign effectiveness.
- Developed a streamlined post-campaign analysis that automates and reviews the effectiveness of media partners and illustrates ROI.
- Worked collaboratively with internal teams to promote increased efficiency and innovation.
- Managed projects involving data wrangling, blending, geospatial analysis, and optimization methods, presenting KPIs to key stakeholders to inform decision-making.
Marketing Strategist Lead
Gregory Welteroth Advertising
01.2017 - 01.2018
- Managed a small team of marketing personnel that implemented spot verification procedures and regulated/monitored the delivery percentage of purchased media.
- Designed Excel templates to publish individual client reports using data sourced from SQL databases to convey the effectiveness of a particular marketing campaign.
- Queried FreeWheel(Strata) finance and spot cubes to provide analyses on program development, as well as the strategic benefits of purchasing specific media.
- Ensured 110% media over-delivery.
Marketing Coordinator
Gregory Welteroth Advertising
01.2016 - 01.2017
- Utilized FreeWheel(Strata), validating traffic of media to partners.
- Developed relationships with media vendors across television, digital, radio, and print media channels to ensure proper execution.
- Analyzed marketing campaigns using regressions to identify opportunities optimization of media purchases based on price, ratings, impressions, and other industry-wide KPIs.
Education
Bachelor of Arts - Economics
Pennsylvania State University
05-2016
Skills
- Solution Architecting
- ETL & Orchestration
- LLM Processing
- SQL
- Databricks
- Snowflake
- GCP
- AWS
Certification
- Alteryx Designer Core & Advanced
- AWS Cloud Practitioner
- GCP Cloud Digital Leader
- GCP Generative AI Leader
- Databricks Fundamentals
- Snowflake Data Cloud Deployment
Timeline
Senior Sales Engineer (Enterprise)
Alteryx
07.2021 - Current
Sales Engineer (New Business)
Alteryx
01.2020 - 07.2021
Data Analyst
Gregory Welteroth Advertising
01.2018 - 11.2019
Marketing Strategist Lead
Gregory Welteroth Advertising
01.2017 - 01.2018
Marketing Coordinator
Gregory Welteroth Advertising
01.2016 - 01.2017
Bachelor of Arts - Economics
Pennsylvania State University