MANOELA VASCONCELOS
Santa Cruz Cabrália BA,Brasil
Summary
Dynamic and results-driven professional with a robust skill set in leadership and team management, curriculum design, and educational planning. Expertise in language and cultural education, complemented by a strong background in music and performing arts instruction. Proven ability to develop creative projects and facilitate workshops, leveraging skills in public speaking and cross-cultural communication. Adept at content creation, editorial strategy, and digital marketing to enhance engagement across platforms. Committed to coaching and mentoring, with a focus on fostering growth and innovation within diverse teams.
Creative and driven professional with strong aptitude for crafting compelling content and analysing social media trends. Possesses skills in strategic planning and community engagement, ensuring brand visibility and audience growth. Ready to leverage creativity and analytical mindset to make significant impact in Digital Marketing Manager role.
Overview
5
5
years of professional experience
14
14
years of post-secondary education
Work history
Social media marketing specialist
@profamanoelavasconcelos
Brasília, Federal District
2020.07 - Current
- Collaborated with other marketing professionals to align offline and online marketing strategies.
- Monitored competitor activity on social media to inform marketing strategies.
- Utilised Google Analytics for tracking performance of various digital marketing campaigns.
- Created compelling video content for YouTube channel - Alemao em forma de arte (German in form of art)- attracting new subscribers and improving audience retention rate. Managed sales by 10 per cent.
Digital Marketing Consultant in Ensign College
Brighman Young University
remote, remote
2023.03 - 2024.11
- Utilised Google Analytics to monitor campaign performance and make necessary adjustments.
- Analysed consumer behaviour to develop personalised marketing approaches.
- Optimised web pages to improve search engine rankings.
- Built strong professional relationships with clients through regular communication and updates on project progress.
- Achieved 300% growth in YouTube viewership by optimizing metadata, keywords, and audience targeting.
- Conducted market research, leading to better targeted advertising campaigns.
- Identified new opportunities and trends within the digital sphere, ensuring the company stayed ahead of competitors.
- Led digital marketing campaigns resulting in increased brand visibility.
Education
First Certificate in Digital Marketing - Digital Marketing
Ensign College BYU
BY University 2023.03 - 2024.11
International Politics Consultant - International Politics
IESB
Brasilia, DF - Brazil 2004.08 - 2008.11
Viola Bachelor - Music
UFRJ Universidade Federal do Rio de Janeiro
Rio de Janeiro, Brazil 1986.08 - 1991.08
German teacher KDD - German
Goethe Institut
Germany 1994.11 - 1997.11
Skills
- Leadership & Team Management
- Curriculum Design & Educational Planning
- Language & Cultural Education
- Music & Performing Arts Instruction
- Content Creation & Editorial Strategy
- Social Media & Digital Marketing
- Public Speaking & Workshop Facilitation
- Creative Project Development
- Interpersonal & Cross-cultural Communication
- Coaching & Mentoring
Timeline
Digital Marketing Consultant in Ensign College
Brighman Young University
2023.03 - 2024.11
First Certificate in Digital Marketing - Digital Marketing
Ensign College BYU
2023.03 - 2024.11
Social media marketing specialist
@profamanoelavasconcelos
2020.07 - Current
International Politics Consultant - International Politics
IESB
2004.08 - 2008.11
German teacher KDD - German
Goethe Institut
1994.11 - 1997.11
Viola Bachelor - Music
UFRJ Universidade Federal do Rio de Janeiro
1986.08 - 1991.08