Samuel Caldas Batista Marques
Ilha do Governador
Summary
Professional with over 20 years of experience in the pharmaceutical industry, working in leading national laboratories (Eurofarma, Hypera, and Laboratório Americano de Farmacoterapia). Solid career in medical promotion, territory management, and sales team leadership, with a consistent track record in demand generation, market share growth, and building strong relationships with healthcare professionals.
Knowledgeable Sales Manager with proven track record in overseeing multiple locations and driving operational excellence. Successfully managed teams to improve customer satisfaction and streamline processes. Demonstrated leadership and strategic planning skills to achieve business goals and foster team collaboration.
Overview
22
22
years of professional experience
Work History
District Manager – Medical Promotion
Hypera S.A.
05.2011 - 09.2025
- Managed a team of 10 medical sales representatives, monitoring individual performance indicators, development plans, and training programs focused on high performance. Planned and executed sales and marketing strategies aligned with regional and national goals, ensuring greater presence and competitiveness in the territory. Planned and executed Sell in and Sell out actions. Built and maintained strong relationships with key opinion leaders and healthcare professionals across several therapeutic specialties, including Cardiometabolic, CNS, Gastroenterology, Gynecology, and Pediatrics. Managed district budget, ensuring efficient resource allocation to maximize results and optimize investments. Achieved and exceeded sales and market share goals through market analysis and data-driven decision-making.
Medical Sales Representative
Eurofarma Distribuidora Ltda.
01.2006 - 04.2011
- Conducted medical visits, portfolio presentations, and demand generation activities. Increased the active prescriber base in a highly competitive territory. Contributed to strengthening brand positioning and product visibility in the market.
Medical Sales Representative
Laboratório Americano de Farmacoterapia S.A.
08.2003 - 11.2005
- Developed territory focusing on strategic medical specialties. Prospected new clients and secured long-term prescriber loyalty. Actively participated in continuous training and scientific updates to support medical needs.
Education
Postgraduate Degree - Strategic Sales Management and Negotiation
Cândido Mendes University
04.2015
Bachelor's Degree - Marketing
Univer Cidade
09.2009
Skills
- High-performance team management, relationship with strategic stakeholders, medical promotion and demand generation, market analysis and sales strategy, assertive communication and influence, planning and execution of commercial campaigns, leadership to guide and motivate teams, discipline to follow routines and protocols, adaptability to dynamic environments
Languages
English: Intermediate (B2)
Technologies & Systems
IQVIA – Market intelligence audits and insights, Power BI – Creation of dashboards and reports to monitor sales KPIs and audits, Microsoft Excel – Data analysis & indicator control, Google Sheets – Cloud management and data sharing, Microsoft Teams & Outlook – Communication and collaboration tools, Close-Up integrated with Power BI – Market intelligence audits (DDD, MDTR, Audit).
Training
Protagonist Leader – High Performance Management, Protagonist Leader – People Management Cycle, Situational Leadership, Business Plan Development and Execution, Public and Private Market Access (Atenzi), Update on Cardiovascular Risk Factors and Type 2 Diabetes Mellitus (Unicamp).
Timeline
District Manager – Medical Promotion
Hypera S.A.
05.2011 - 09.2025
Medical Sales Representative
Eurofarma Distribuidora Ltda.
01.2006 - 04.2011
Medical Sales Representative
Laboratório Americano de Farmacoterapia S.A.
08.2003 - 11.2005
Bachelor's Degree - Marketing
Univer Cidade
Postgraduate Degree - Strategic Sales Management and Negotiation
Cândido Mendes University
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