Yannê Holanda

VELA is being created to co-create and implement sustainable solutions with local communities, connecting them to brands, focusing on empowerment and respect for local knowledge.

The business concept was developed from a capstone project in the ESPM postgraduate program in Innovation, Design, and Strategy. It received high praise from the panel, and professors recommended advancing it into a business thesis. Currently, VELA is at this stage, benefiting from the consultancy and support of ESPM's esteemed professors.

With 5 years of experience in project management, I've successfully executed multiple projects concurrently, overseeing the entire project lifecycle from conception to execution. My adeptness in negotiation and strategy development, combined with my skills in project multitasking and dynamic environment management, has enabled me to excel in delivering results while balancing various responsibilities.

• Coordinated with cross-functional teams to ensure timely delivery of projects, facilitating smooth collaboration and workflow.
• Recruited and oversaw personnel to achieve performance and quality targets.
• Managed projects from procurement to commission.
• Developed and implemented strategic project plans to meet business objectives.

Street Vendors @ MJV + Coca-Cola Brazil and Solar Recife:

- Applied Lean Startup methodology, emphasizing prototyping, iterative processes, and active listening.
- Conducted immersive design reaserch, engaging in in-depth interviews to uncover insights and identify opportunities for innovative solutions.
-Implemented real-time adaptations to strategies based on comprehensive analysis and iterative testing, ensuring the success of the Street Vendors Pilot.
- Managed and facilitated active collaboration between diverse stakeholders, fostering a collective approach to project development.
- Strengthened skills in social innovation, renewing commitment to impactful initiatives and fostering positive change.

- Project Management: Lead end-to-end execution of complex projects, ensuring adherence to deadlines and budgets.
- Negotiation and Contract Management: Skill in negotiating and managing contracts, ensuring compliance and efficiency.
- Client Development: Strategies focused on client engagement and retention, exploring new business opportunities.
- Compliance and Legal Risk: Use of legal expertise to mitigate risks and ensure regulatory compliance.

- Team Leadership: Direct and develop multidisciplinary teams, promoting collaboration and efficiency.
- Multitasking Management: Proven ability to manage multiple projects simultaneously, maintaining high quality and efficiency.

Social mentoring program for women seeking to transform their lives through entrepreneurship, facilitated by Garotas Estúpidas.

I was involved in the conception and execution of the project's two editions, from negotiating with educational track providers to participating on the selection panel for participants, and overseeing the entire project execution. I also attended the in-person meetings, engaged in the proposed dynamics, and facilitated business connections for the participants.

- Assessing legal risks in negotiations and business partnerships.
- Providing strategic legal advice across various areas for effective solutions.
- Drafting, reviewing, and managing contracts to ensure compliance and protect interests.
- Proactively identifying and addressing legal risks and threats.
- Keeping tabs on regulatory changes and evaluating their impact on the Group's activities.
- Developing and implementing legal policies, procedures, and guidelines.
- Offering support on intellectual property, copyright, and trademark matters.

Facilitator member of the Women in Privacy initiative, a study group fostering knowledge exchange. Our mission is to create a collaborative network focusing on women's journeys in the workforce, particularly within privacy and data protection. Our goal is to strengthen the presence and voice of women in privacy, encouraging both professional and personal growth.

- Drafted, reviewed, and managed contracts for the GE Group, including Camila Coutinho, Garotas Estúpidas, and GE Beauty. (Note: I later joined the GE Group as the legal lead.)
- Offered legal opinions and handling administrative/judicial petitions related to trademark law.
- Managed projects for compliance with LGPD (Brazilian General Data Protection Law).
- Managed risks, implementing measures to mitigate them, and staying updated on legislative changes.
- Facilitated workshops and training sessions for LGPD implementation.
- Developed and implementing internal policies.

- Co-founder of a collective comprised of young female lawyers, aiming to foster and create friendly, welcoming spaces for discussions on the intersection of law, technology, and their societal impact.
- One of our projects, "Papo de Menina," features a schedule of talks that encourage a warm and relaxed debate on topics in this realm.
- "Papo de Menina" has covered diverse themes, including "hyperconnectivity, digital revolution, and the information society: what to expect in this new global context?", "women at the top: the journey of female leadership in the market and technology," "demystifying the digital: what we need to know about our data?", "the other side of new technologies: identifying unconscious biases in the pursuit of a fairer society," and "hyperconnectivity, misinformation, and elections."

- Collaborated with the Information Technology Law Committee during my undergrad.
- Actively participated in meetings and study groups with specialized lawyers.
- Contributed to the project "What Are They Doing with My Data?" – an eBook discussing privacy and data protection issues.
- Engaged in discussions about legal challenges in the realm of innovation.

Participated in the "Mind The Bizz" entrepreneurship and innovation program at Porto Digital, a vibrant technological park in Recife, Pernambuco, specializing in information technology, communication, and the creative economy.

- Envisioned Grená as an executive training school, simplifying legal knowledge in data protection and intellectual property.
- Mission: Empower entrepreneurs and professionals, providing autonomy in secure decision-making and transforming the legal aspect into an ally for personal and professional growth.
- During our time in Mind The Bizz, we focused on developing and ideating the business model. After evaluations and strategic analyses, we decided to conclude the project.

- Study groups were led by individuals with expertise in the respective themes, such as internet governance, cryptocurrencies, artificial intelligence, automation and intellectual property.
- Contributed to creating the first course on the legal aspects of digital transformation at Cesar School.
- Hosted events like "Law and Technology for the New Jurist," "1st Seminar on Privacy and Data Protection," and "Seminar on Introduction to Cyber Crimes." I also served as a mediator at the "Introduction to Digital Law" event. These events hold significant importance, given that FDR is the oldest and most traditional law school in Brazil.

- Researching trademark feasibility and assisting in opinion drafting.
- Crafting administrative and judicial petitions within trademark law.
- Engaging in projects for LGPD(Brazilian General Data Protection Law) compliance.
- Handling due diligence, research, and tax petition drafting in administrative and judicial domains.

PEMUN, the first UN simulation in Pernambuco for undergraduates, was launched by UFPE law and political science students in 2018. It featured six thematic committees and attracted over 100 participants. Now in its 6th edition, PEMUN has become an integral part of UFPE's culture, experiencing continuous growth each year.

_Co-founded PEMUN during my freshman year.
_Managed the planning for the first two editions, addressing bureaucratic, academic, and logistical challenges.
_Led the development of the UNCTAD committee, which focused on the digital economy and cryptocurrency regulation in developing countries, with contributions and insights from Silvio Meira.

PEMUN provides a crucial platform for students from various fields to engage in debates on topics like security, international law, and human rights, thereby enhancing academic dialogue and engagement.

- Performing due diligence, research, and drafting civil and tax petitions in both administrative and judicial settings.
- Analyzing documents and preparing reports for legal proceedings.
- Researching case law and legislation to support legal activities.
- Participating in meetings and monitoring processes with the legal team.
- Assisting in organizing documents and managing procedural deadlines.

A project by UFPE where students become teachers of a preparatory course for individuals in social vulnerability. I spent one year as a teacher for two organic chemistry classes. I held weekly lessons, which were carefully prepared by myself, including additional materials such as learning worksheets. I always made myself available to students, being ready to answer questions after class, and lending or providing additional materials beyond the organic chemistry lessons. It was a very enriching period and it was extremely rewarding to be sharing knowledge.